We use cookies to enhance your browsing experience and deliver our services. By continuing to visit this site, you agree to our use of cookies.More info
The Cassity Team | REALThe Cassity Team | REAL
Call Us:

619-800-6178

  • Join Our Team
Ask Us Anything
Follow us
The Team

About Us

  • Meet the Team
  • See Our Results
  • See How We Can Help
  • Read Our Blog
  • Join Our Team
  • 🏡 Deal Of The Week

Our Services

  • Search for Homes
  • Sell With Us
  • Buy With Us
  • Calculate Your Mortgage
The Cassity Team | REAL

1420 Kettner Blvd, San Diego, CA 92101

  • 619-800-6178
  • [email protected]
Local Insights

What's the Cost of Living in California?

Living in California offers many perks rarely found in the rest of the country: great weather, beautiful landscapes, economic...

  • Jason Cassity
  • January 4th, 2023
  • 6 min read
Featured Image

Living in California offers many perks rarely found in the rest of the country: great weather, beautiful landscapes, economic opportunities, rich culture, and many natural wonders. The high quality of life, however, comes with a price. And so, California has one of the highest costs of living in the nation, topped only by Hawaii and New York. In fact, living here is 46% more expensive than in the rest of the country. 

What does a high cost of living mean for California residents? 

As Golden State residents, we spend more, but we also make more in personal income. According to the U.S. Bureau of Economic Analysis, the median per capita personal income in California is $76,898, which is significantly higher than the national median household income of $64,993. While those in California tend to have higher incomes and more opportunities for career advancement, high housing costs eat away at residents’ ability to build up their savings, making homeownership difficult for many. While it’s recommended that individuals spend no more than 28% of their income on housing, residents in our state spend 94% of their income on housing—42% higher than the average American who spends 52% of their income on housing.

Both mortgages and monthly rental prices are both pricey here. 

The median rent for a two-bedroom apartment in California is $2,274, which is nearly double the national median of $1,295. A minimum wage worker in California would need to work 104 hours/week to afford a two-bedroom apartment. An individual working 40 hours per week would need to make $39.01 per hour to afford a two-bedroom apartment. 

According to Redfin, the average person would need a salary of $107,000 to afford a mortgage on a typical home in the U.S. The average Californian, however, would need to earn $153,805 to afford a mortgage on a home here. Because of these high housing costs, California has the second-highest poverty rate under the U.S. Census’ Supplemental Poverty Measure (SPM), which takes cost-of-living into account. California’s SPM rate was 15.4%, compared to a national average of 11.2% (three-year average 2018-2020).

California currently has the highest gasoline prices in the country as well, averaging $4.38 per gallon as of December 18, 2022. That’s 39% more than the national average of $3.15. 

See recently reduced-price homes in San Diego

And what about other expenses like groceries and taxes? 

A household of four people will spend an average of $10,543 on food in California, that’s $708 higher than the national average which is $9,835. Additionally, California's state tax revenue was 9.6% higher cumulatively in 2020 and 2021 than the fiscal year 2019 extended over the same period, adjusted for inflation—making it the third-highest in the nation and 4.1% higher in the U.S. as a whole. California also has the highest state sales tax rate in the country at 7.25%. Property taxes here, however, are near-average. Californians paid $1,680 per capita in property taxes in 2018 (the last year this data was available)—the 18th-highest in the nation. In comparison, the national average was $1,675 in 2018.

Despite the high cost of living, when asked about their household’s financial situation, nearly three in four Californians say they are satisfied, that satisfaction increasing as their annual income increases.

Find your San Diego dream home under $750k

What are some solutions for thriving even while the cost of living is high?

Known for their creativity and grit, many Californians come up with a variety of solutions for cost-of-living challenges. Here are a few ideas:

Get a side-hustle

Diversifying your income by having a source of money apart from your primary job is a smart strategy for tackling a high cost of living. And side hustles are growing in popularity as well! According to a 2022 survey from Insuranks.com, 93% of working Americans have a side hustle. The most common side hustles? Taking online surveys, selling items online, doing freelance work, and doing a part-time job. The average monthly income from side hustles is $483 per month and 90% of respondents said they enjoyed their side hustle. Some other side-hustle ideas include ​dog walking, teaching yoga, bartending, DJing, working as a personal trainer, and driving for food delivery and ride-share services.

Burn calories instead of fuel

A growing number of Californians have been choosing to leave their cars behind and, instead, do their errands on foot or by bike, or even opting for an e-bike or scooter. Not only is this lifestyle beneficial for the environment as it decreases carbon emissions, but it also allows people to reduce the amount they spend on gas, car payments, maintenance costs, and insurance.

Buy in bulk 

Consider getting a Costco card now to purchase non-perishables in bulk as inflation will likely cause prices of food and goods to rise. Doing so will help you avoid having to pay more for these items in the future.

Grow a backyard garden

Gardening is a fun and beneficial activity that can help you get exercise in the outdoors. Additionally, growing, harvesting, and preserving (through canning, freezing, or drying) your own produce is an excellent way to save money. In fact, it's estimated that the average backyard garden yields about $600 worth of food per year.

Reduce energy costs

Energy.gov offers various strategies to reduce energy use and save money, such as using energy-efficient products, advanced power strips for electronics when not in use, daylighting windows and skylights, passive solar design concepts with efficient windows, proper insulation and air sealing of your home, an Energy Star heat pump water heater operated efficiently, reducing "always-on" appliances and unplugging any unused electronics.

Protect your assets by owning a home—a great way to build wealth

Since home prices continue to appreciate year over year, home ownership has long been considered a great way to protect and build your wealth. Looking at the numbers from Robert Shiller, who put together a database of U.S. home prices from 1890 to the present, you’ll see that the total return on investment for housing is .5% above inflation year over year since the end of the 19th century. If where you live is going to end up earning you even a small amount every year, that’s undeniably a better deal than paying someone else’s mortgage—which is essentially what happens when paying rent.

Want to see what’s available in San Diego under $750,000? Take a look at these options here.

Looking for more local insights?

At the Cassity Team, we’re devoted to understanding the situations of individuals at every stage of their homeownership journey. If you’d like to discuss the specifics of your goals, reach out. We love helping people make the right moves.

Ready to make your move to San Diego? Give us a call today at (619) 268-3649 to find out how we can help you achieve your goals.

Author Photo
About the author

Jason Cassity

610-800-6178
  • facebook
  • X
  • instagram
  • linkedin
  • youtube
I started in this business as an intern, helping a successful broker write SEO rich blogs about San Diego. When I think back on that time, I think “how serendipitous is it that I found him, versus the tens of thousands of other agents who would’ve just had me call FSBOs, hold open houses, or do floor time. I reflect on how important your environment is to your growth and success. Because I liked blogging, website building, marketing/SEO… that first indie brokerage was the PERFECT place for me to begin my career.

Similar posts like this

Home Improvement

The Fixer-Upper: Dream Project or Money Pit?

For many homeowners and real estate enthusiasts, the idea of purchasing a fixer-upper property holds an undeniable allur...
Read more
Homeowner Tips

First Time Home Seller? Avoid These Mistakes

Read more
House Hunting

Vacation Home Investments: Is Summer the Right Time to Buy?

Summer is often considered the peak season for vacation home sales, with many buyers eager to secure their dream getaway...
Read more
The Cassity Team | REAL

“Who You Work With Matters!"

The Cassity Team | REAL Broker, LLC | CA DRE 01928236

1081 Camino Del Rio S, San Diego CA 92108

The Cassity Team | REAL Broker, LLC | CA DRE 01928236

1081 Camino Del Rio S, San Diego CA 92108

619-800-6178
[email protected]

Footer Links

  • Meet the Team
  • Search for Homes
  • See How We Can Help
  • Contact Us
  • Sell With Us
  • Read Our Blog
  • See Our Results
  • Mortgage Calculator
  • Buy With Us
Join Our Email List:

*We respect your inbox. We only send interesting and relevant emails.

The Cassity Team | REAL Broker, LLC | CA DRE 01928236 © 2025

Privacy Policy
Powered by